Pricing Your Offer Series: Do You Truly Understand the Value of Your Product or Service? (Pt. 2)
You need to believe that your clients or customers will be eager to invest in the price you set. When they clearly see the value of the results your product or service delivers, they’ll find a way to pay for it.
But before they can fully appreciate that value, you must have a deep understanding of what your product or service truly offers.
This is part two of the Pricing Your Offer Series. If you missed the first part of this series, then check out episode #80 first before listening to this one.
In this episode, I’ll guide you through the process of uncovering and embracing the real value of your product or service, so you can confidently communicate it to your audience.
You can listen to part one of the series here.
After listening to this episode, I’d love to hear from you. Contact us here to ask a question, leave feedback about this episode, or request a topic for a future episode.
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